This tool gives life to the advertising screens of shopping centers by providing personalized content when the user passes by as it recognizes gender, age, emotions and lifestyle.
Bismart is present at the Mobile World Congress (MWC 2018), which is being held in Barcelona until March 1, and has come to present Targeted Live Ads, a virtual assistant based on BOT technology and Artificial Intelligence.
The tool gives life to the advertising screens of the shopping centers and with this intelligence the ads are directed in a personalized way to the users when it passes in front of them, allowing to make powerful Street Marketing campaigns.
By Digital av magazine
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