The global Digital Signage market has been growing in recent years internationally. A technology that brings a new experience for users and that has especially consolidated in the retail sector.
The digital signage adapts to any type of business and space. More and more companies are incorporating it into their businesses, improving their sales.
The retail environment accounts for a fifth of the total billing of the Digital Signage and is the largest market. Large and small companies use it to carry out marketing actions in the points of sale. Other sectors such as health, food, hospitality, etc. They are also taking advantage of the benefits it offers.
Currently, companies have already begun to generate new experiences to connect with users through the Digital Signage such as interactivity.
In this way, digital signage consolidates and increases its expansion in multiple sectors.
By Gerard Campeny
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