Digital signage seems like a simple tool from the start, as it is essentially a screen, a player and software. However, getting all those tools to work together can be a real nightmare, especially when complex functions such as content creation tools, 4K, 3D and others are launched. It is important to do your research when selecting a software package, especially with so many possible features

The first thing you need to understand is what you want from your software solution. Are you going to deploy a wayfinding solution or an advertising screen at a retailer?

By Bradley Cooper